TY  - JOUR
AU  - Marín Díaz, Gabriel
AU  - Galán Hernández, José Javier
AU  - Carrasco González, Ramón Alberto
PY  - 2022
DO  - 10.3390/ math10203896
UR  - https://hdl.handle.net/20.500.14352/114438
T2  - Mathematics
AB  - The literature related to Artificial Intelligence (AI) models and customer churn prediction is extensive and rich in Business to Customer (B2C) environments; however, research in Business to Business (B2B) environments is not sufficiently addressed....
LA  - eng
PB  - MDPI
KW  - Churn detection
KW  - XAI
KW  - Interpretability
KW  - B2B
KW  - RFM
KW  - RFID
TI  - XAI for Churn Prediction in B2B Models: A Use Case in an Enterprise Software Company
TY  - journal article
VL  - 10
ER  -