TY  - JOUR
AU  - Horlings, Lummina
AU  - Swagemakers, Paul
AU  - Simón Fernández, Xavier
AU  - Domínguez García, María Dolores
PY  - 2013
DO  - 10.1057/pb.2013.10
SN  - 1751-8040
UR  - https://hdl.handle.net/20.500.14352/99757
T2  - Place Branding and Public Diplomacy
AB  - Place branding holds a promising contribution to sustainable territorial development and requires changes in the social organisation of places, which implies complex transitional processes towards new management regimes. This article explores place...
LA  - eng
M2  - 124
PB  - Palgrave Macmillan
KW  - Place branding
KW  - Inner brand
KW  - Planning
KW  - Rural development
KW  - Sustainability
TI  - Place branding and endogenous rural development. Departure points for developing an inner brand of the River Minho estuary
TY  - journal article
VL  - 9
ER  -