TY  - CHAP
AU  - Recuero Virto, Nuria
AU  - Blasco López, María Francisca
PY  - 2019
DO  - 10.1108/978-1-78756-687-320191018
UR  - https://hdl.handle.net/20.500.14352/104142
AB  - Purpose: In the experience economy, the main challenge for museums is not only to attract visitors but also to preserve artworks. Given this circumstance, this chapter aims to offer an overview of how these cultural organisations have emerged as labs...
LA  - eng
M2  - 239
PB  - Emerald
TI  - Robots, Artificial Intelligence, and Service Automation to the Core: Remastering Experiences at Museums
TY  - book part
ER  -