RT Journal Article
T1 Exploring patient loyalty in telemedicine through bibliometric analysis and future horizons
A1 Recuero Virto, Nuria
AB In an era of rapid telemedicine expansion, patient loyalty is paramount for effective health-care delivery. This study aims to understand loyalty behaviours in telemedicine to refine services. The primary objectives are to elucidate the current state of scholarly inquiry concerning loyalty within the telemedicine sphere and to address existing research deficiencies within this domain. This exploration seeks to provide valuable insights and contribute to the advancement of knowledge in this critical area of inquiry
YR 2024
FD 2024-11-11
LK https://hdl.handle.net/20.500.14352/110457
UL https://hdl.handle.net/20.500.14352/110457
LA eng
NO Recuero-Virto, N. (2024), "Exploring patient loyalty in telemedicine through bibliometric analysis and future horizons", International Journal of Pharmaceutical and Healthcare Marketing, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/IJPHM-07-2024-0068
DS Docta Complutense
RD 12 abr 2025