TY - JOUR AU - Recuero Virto, Nuria PY - 2024 DO - 10.1108/IJPHM-07-2024-0068 UR - https://hdl.handle.net/20.500.14352/110457 T2 - International Journal of Pharmaceutical and Healthcare Marketing AB - In an era of rapid telemedicine expansion, patient loyalty is paramount for effective health-care delivery. This study aims to understand loyalty behaviours in telemedicine to refine services. The primary objectives are to elucidate the current state... LA - eng TI - Exploring patient loyalty in telemedicine through bibliometric analysis and future horizons TY - journal article ER -