TY  - JOUR
AU  - Gavilán Bouzas, Diana
AU  - Avello Iturriagagoitia, María
AU  - Martínez Navarro, María Gema
PY  - 2018
DO  - 10.1016/j.tourman.2017.10.018
SN  - 0261-5177
UR  - https://hdl.handle.net/20.500.14352/11952
T2  - Tourism Management
AB  - This paper analyses the impact of good vs. bad ratings during the first stage of the decision-making process when booking a hotel. This study tested the interaction between numerical ratings given to a product or service and the number of verbal...
LA  - spa
M2  - 53
PB  - Elsevire
KW  - Online social influence
KW  - Ratings
KW  - Reviews
KW  - Hospitality
KW  - Decision-making process
TI  - The influence of online ratings and reviews on hotel booking consideration
TY  - journal article
VL  - 66
ER  -