RT Journal Article
T1 Does hotel management matter to overcoming the COVID-19 crisis? The Spanish case
A1 Hidalgo, Alberto
A1 Martín Barroso, David
A1 Núñez Serrano, Juan Andrés
A1 Turrión Sánchez, Jaime
A1 Velázquez Angona, Francisco Javier
AB This paper analyses the influence that the initial actions and strategies pursued by hotel managers have on the recovery of occupancy after a crisis such as the COVID-19 pandemic. To do this, a specific survey is carried out on managers of Spanish hotels. The main findings show that labour actions, especially plans for temporary employment regulations, innovation and differentiation strategies, reorientation to closer markets and obtaining information from official sources as a guarantee of their certainty, are the measures that have a greater impact on the possibilities of recovering hotel activity. In addition, government measures that contribute to the improvement of the financial situation of firms can also play a relevant role in hotel recovery.
PB Elsevier
SN 0261-5177
YR 2022
FD 2022-02
LK https://hdl.handle.net/20.500.14352/72469
UL https://hdl.handle.net/20.500.14352/72469
LA eng
NO Ministerio de Ciencia e Innovación (MICINN)
DS Docta Complutense
RD 15 abr 2025