RT Report
T1 Impact of Psychological Needs on Luxury Consumption
A1 Mao, Ning
A1 McAleer, Michael
AB This paper examines the impact of psychological needs on luxury consumption. Veblen’s Theory of the Leisure Class (1899) invented the term “conspicuous consumption” to describe luxury goods and services, in which Veblen indicated the purpose of luxury consumption was to display wealth and social status. This paper integrates the following two papers: (1) Han and Zhou (2002), who proposed an integrative model, and argued that three variables, namely Country-of-Origin, Brand Name, and Price, were major predictors for overall product evaluation and purchase intentions; and (2) Han, Nunes and Dreze (2010), who proposed a taxonomy called The Luxury 4Ps, to explain the inductive and deductive psychological needs of luxury consumption.
PB Facultad de CC Económicas y Empresariales. Instituto Complutense de Análisis Económico (ICAE)
SN 2341-2356
YR 2017
FD 2017
LK https://hdl.handle.net/20.500.14352/22913
UL https://hdl.handle.net/20.500.14352/22913
LA eng
DS Docta Complutense
RD 8 abr 2025