TY  - JOUR
AU  - Al-Omoush, Khaled Saleh
AU  - García-Monleón, Fernando
AU  - Mas, José Manuel
PY  - 2024
DO  - https://doi.org/10.1016/j.techfore.2023.123188
SN  - 0040-1625
UR  - https://hdl.handle.net/20.500.14352/120813
T2  - Technological Forecasting & Social Change
AB  - Drawing on the dynamic capabilities theory and Big Data Analytics (BDA) literature, this study aims to develop a novel framework, exploring to what extent BDA impacts Organizational Learning (OL), Frugal Innovation (FI), and Competitive Agility (CA)....
LA  - eng
PB  - Elsevier
KW  - Big data analytics
KW  - Organizational learning
KW  - Frugal innovation
KW  - Competitive agility
KW  - Pharmaceutical companies
TI  - Exploring the interaction between big data analytics, frugal innovation, and competitive agility: the mediating role of organizational learning
TY  - journal article
VL  - 200
ER  -