TY  - JOUR
AU  - Del Campo Campos, Cristina
AU  - Pauser, Sandra
AU  - Steiner, Elisabeth
AU  - Vetschera, Rudolf
PY  - 2016
DO  - 10.1007/s11573-016-0811-y
SN  - 0044-2372
UR  - https://hdl.handle.net/20.500.14352/23593
T2  - Journal of Business Economics
AB  - Simple heuristics can be efficient ways of decision making and literature has shown that they are widely used in actual decision situations. Although many types of heuristics have been found and analyzed, there is only scarce research on factors that...
LA  - eng
M2  - 389
PB  - Springer
KW  - Heuristics
KW  - Decision making styles
KW  - Time pressure
KW  - Consumer choice
KW  - Multivariate statistics
TI  - Decision making styles and the use of heuristics in decision making
TY  - journal article
VL  - 86
ER  -