TY - JOUR AU - Di Caprio, Debora AU - Tavana, Madjid AU - Santos Arteaga, Francisco Javier PY - 2014 DO - 10.1016/j.apm.2013.12.003 SN - 0307-904X UR - https://hdl.handle.net/20.500.14352/114003 T2 - Applied Mathematical Modelling AB - We consider a rational utility maximizer decision maker (DM) who must gather two pieces of information from a set of multidimensional products before making a choice. We analyze the resulting sequential information acquisition process where the DM... LA - eng M2 - 3419 KW - Utility theory; Information acquisition; Learning; Rationality; Strategic behavior TI - The optimal sequential information acquisition structure: A rational utility-maximizing perspective TY - journal article VL - 38 ER -