RT Journal Article T1 Lavender fields in Spain. Tourism articulation of imaginaries from a Provençal Mediterranean oneiric A1 Ramírez García, Susana A1 Gago García, Cándida A1 Serrano Cambronero, María Milagros A1 Babinger, Frank A1 Santander Del Amo, Fernando AB Lavender tourism is known in countries such as France and England and is a growing activity in Turkey and East Asia. In Spain, however, this kind of tourism project is just beginning to emerge. Consequently, the literature on its scope and impact is also still in its early stages. This paper aims to explain the potential role of creativity and experiential activities in promoting lavender tourism, describe the structure of existing tourism products associated with Spanish lavender fields and elucidate the part these have played in economic diversification in rural areas, some of which are experiencing a severe rural exodus. These specific goals will contribute to a better understanding of the distinctive features of Spanish lavender field tourism and will help improve planning and management of its implementation in new territories YR 2023 FD 2023 LK https://hdl.handle.net/20.500.14352/107685 UL https://hdl.handle.net/20.500.14352/107685 LA eng NO Ramírez-García, Susana; Gago-García, Cándida; Serrano-Cabronero, María Milagros; Babinger, Frank & Santander-Del-Amo, Fernando (2023). Lavender fields in Spain. Tourism articulation of imaginaries from a Provençal Mediterranean oneiric. Revista Turismo & Desenvolvimento, 43, 77-98. https://doi.org/10.34624/rtd.v43i0.32998 DS Docta Complutense RD 17 abr 2025