RT Journal Article T1 Advertising Games of Chance in Adolescents and Young Adults in Spain A1 Labrador Encinas, Francisco Javier A1 Bernaldo De Quirós Aragón, Mónica A1 Sánchez Iglesias, Iván A1 Labrador Méndez, Marta Isabel A1 Vallejo Achón, Marina A1 Fernández Arias, Ignacio Gabino A1 Estupiñá Puig, Francisco José AB Gambling advertising can influence attitudes and gaming behavior of adolescents and young adults (A&Y). Objective: to study the effect of advertising on the attitudes and gaming behavior of a sample of 2887 Spanish A&Y (12-22 years old), by means of a self-report assessment. Results and discussion: on average, participants show a weak effect of advertising, however there are great variations, estimating that 11% of A&Y acknowledge being influenced by advertising and 5% recognize being severely affected. Men see themselves more impacted than women, without age differences. Those who play videogames signal a stronger effect of this kind of advertising and although these differences are not substantial in effect size, they reach statistically significance in 12 of the 13 questions assessed. A&Y who showed higher scores indicating problematic use of videogames in the IDGS9-SF, are those who indicate a greater impact of advertising on their attitudes towards gaming, as well as on the way they play or on their intention to play. These results support the idea that videogames can, albeit modestly, predispose engagement in games of chance. SN 1573-3602 YR 2020 FD 2020-11-09 LK https://hdl.handle.net/20.500.14352/95815 UL https://hdl.handle.net/20.500.14352/95815 LA eng NO Labrador, F.J., Bernaldo-de-Quirós, M., Sánchez-Iglesias, I. et al. Advertising Games of Chance in Adolescents and Young Adults in Spain. J Gambl Stud 37, 765–778 (2021). https://doi.org/10.1007/s10899-020-09988-5 DS Docta Complutense RD 6 abr 2025