TY  - THES
AU  - Barroso Lucas, Laura
A3  - Gavilán Bouzas, Diana
PY  - 2019
UR  - https://hdl.handle.net/20.500.14352/15143
AB  - The world of marketing is scarcely regulated in legislative terms, because it has been mainly studied though the point of view of the output of the products, services and experiences. Having said that, consumers make purchase decision daily being...
LA  - eng
KW  - Fast food
KW  - Fast casual
KW  - Greenwashing.
TI  - Visual transfers and biasis on fast food advertising
M3  - bachelor thesis
ER  -