RT Journal Article
T1 Serious games in management education: An acceptance analysis
A1 Rodríguez López, Fernando
A1 Arias Oliva, Mario
A1 Pelegrín Borondo, Jorge
A1 Marín Vinuesa, Luz María
AB Training is a key resource for fostering knowledge as a competitive asset. As in other fields, in learning, innovation emerges with disruptive methods such as gamification. Serious games are a proven efficient training method based on the incorporation of traditional elements of games, such as entertainment, into learning. But as with any other innovation, people must be willing to use the new method. The use of even a proven serious game will not have any positive effect if students do not accept it. It is thus essential to analyze the intention to use serious games in management training contexts. This research uses an adapted CAN (Cognitive-Affective-Normative) model to explore the intention to use a serious game – Lego© Serious Play© – in a sample of higher-education students in their capacity as future professionals. The results show that the most critical factor influencing the intention to use serious games is expected learning performance. The proposed model opens a new methodology for studying the behavioral intention to use other innovative management-training methods and to enrich the deployment of serious game training strategies in management education.
PB Elsevier
SN 1472-8117
YR 2021
FD 2021-05-29
LK https://hdl.handle.net/20.500.14352/8628
UL https://hdl.handle.net/20.500.14352/8628
LA eng
NO CRUE-CSIC (Acuerdos Transformativos 2021)
NO ACUP - Recercaixa
DS Docta Complutense
RD 13 abr 2025