Guerras Martín, Luis Angel2023-06-212023-06-211987COHON, J.L. (1978). "Multiobjective Programming and Planning", New York, Academic Press. CHANKONG, V. and HAIMES, Y.Y. (1983).- "Multiobjective Decision Making. Theory and Methodology", New York, North-Holland. GOICOECHEA, A., HANSEN, D.R. and DUCKSTEIN, L. (1982). -"Multiobjective Decision Analysis with Engineering and Business Applications", New York, John Wiley and Sons. HWANG, C.L. and MASUD, A.S.M. (1979).- "Multiple objective Decision Making Methods and Applications: A State-of-the-Art Survey", New York, Springer Verlag. IGNIZIO, J.P. (1982).- "Linear Programming in Single and Multiple Objective Systems", Englelwood Cliffs, Prentice-Hall. RIETVELO, P. (1980).- "Multiple Objective Decision Methods and Regional Planning", Amsterdam, North-Holland. SIMON, H.A. (1977).- "The New Science of Management Decision", Englewood Cliffs, Prentice-Hall. SPRONK, J. (1981).- "Interactive Multiple Goal Programming Applications to Financial Planning", Boston, Martinus Nijhoff. ZIONTS, S. (1980).- "Methods for Solving Management Problems Involving Multiple Objectives" in G. Fandel and T. Gal (Eds.): "Multiple Criteria Decision Making. Theory and Application", Berlin, Springer-Verlag, 1980, pp. 540-558.2255-5471https://hdl.handle.net/20.500.14352/65977In this work we have tried to present a classification of multiobjective techniques based in the relationship between the main subJects of decision process: analyst and decision maker. These relation, in terms of information flows, have important consequences for decision making processes in business organizations.engAtribución-NoComercial-CompartirIgual 3.0 Españatechnical reporthttp://economicasyempresariales.ucm.es/working-papers-cceehttps://economicasyempresariales.ucm.es/working-papers-cceeopen accessToma de decisionesOrganizaciones empresarialesCriterios de clasificaciónMarketingAdministración de empresas5311.05 Marketing (Comercialización)5311 Organización y Dirección de Empresas