Comparison of International Tourist Profiles in the Spanish Wine and Olive Oil PDOs

Abstract

This chapter, by Jesús Barreal Pernas and Gil Jannes, deals with gastro-tourism in Spain and studies the international tourist profile in the Spanish wine and olive oil Protected Destinations of Origin (PDOs). Specifically, the study focuses on regions that have such PDOs and examines the differences and similarities among the profiles of international tourists that visit them. The study concludes with a classification of four clusters according to demographic, travel and motivational characteristics of tourists in the particular area.