Advergaming in Tourism: Spanish Cases
| dc.book.title | Gamification for Tourism | |
| dc.contributor.author | Garrido Pintado, Pablo | |
| dc.contributor.editor | Xu, Feifei | |
| dc.contributor.editor | Buhalis, Dimitrios | |
| dc.date.accessioned | 2024-01-25T08:45:58Z | |
| dc.date.available | 2024-01-25T08:45:58Z | |
| dc.date.issued | 2021 | |
| dc.description.department | Depto. de Marketing | |
| dc.description.faculty | Fac. de Comercio y Turismo | |
| dc.description.refereed | TRUE | |
| dc.description.status | pub | |
| dc.identifier.citation | Garrido-Pintado P. 9 Advergaming in Tourism: Spanish Cases. In: Xu F, Buhalis D (ed.) Gamification for Tourism. Bristol, Blue Ridge Summit: Channel View Publications; 2021. p.153-183. https://doi.org/10.21832/9781845418236-011 | |
| dc.identifier.isbn | 978-1-84541-822-9 | |
| dc.identifier.officialurl | https://www.doi.org/10.21832/9781845418236-011 | |
| dc.identifier.relatedurl | https://www.channelviewpublications.com/page/detail/?k=9781845418229 | |
| dc.identifier.uri | https://hdl.handle.net/20.500.14352/95272 | |
| dc.language.iso | eng | |
| dc.page.final | 183 | |
| dc.page.initial | 153 | |
| dc.publication.place | Bristol | |
| dc.publisher | Channel View Publications | |
| dc.rights.accessRights | metadata only access | |
| dc.subject.cdu | 338.48(460) | |
| dc.subject.ucm | Turismo | |
| dc.subject.unesco | 5312.90 Economía Sectorial: Turismo | |
| dc.title | Advergaming in Tourism: Spanish Cases | |
| dc.type | book part | |
| dspace.entity.type | Publication | |
| relation.isAuthorOfPublication | f0911cd6-5cd9-4d5e-af8a-52880f036f85 | |
| relation.isAuthorOfPublication.latestForDiscovery | f0911cd6-5cd9-4d5e-af8a-52880f036f85 |